Overview:
The Arts Dot is a platform that aims to promote art, unite local and international artists, and foster connections. Various art events are organized, showcasing visual arts as a means of communication and promotion of culture, and facilitating a mix of arts and businesses. The Arts Dot serves as a celebration of contemporary arts, highlighting the works of both international and national artists, set amidst the stunning Blekinge archipelago in southern Sweden.
Project objectives:
Create a visual identity, collateral materials, and digital presence for The Arts Dot Events 2018, 2019 and 2021.
Role & Responsibility:
Art Direction • Strategy • Project Management • Brand & Graphic Design • Marketing Materials • Social media • Announcements • Website development • Copy • Developing an event programme and art direction.
Deliverables included:
Name • Logotype Design • Colour palette • Brand Guidelines • Posters • Flag • Flyers • Roll-ups • Booklets • Banners • T-shirts • Stickers • Certificates • Website.
